From Radio Waves to Kingdom Impact: The Transformational Journey of John Small

John Small, a name synonymous with radio in Sioux Falls and beyond, embodies a unique blend of entrepreneurial spirit, unwavering faith, and a profound commitment to serving others. What began as a high school fascination with radio has blossomed into a syndicated show reaching 300 stations, a locally owned station, and a life dedicated to shining a light in unexpected places.

Small's journey is a testament to divine guidance and the power of embracing one's true calling. Initially considering a path in pastorship, a conversation with faith-based filmmakers, the Erwin brothers, provided a pivotal insight. As Hank Erwin wisely pointed out, John's platform on secular radio allowed him to minister to countless individuals who might never step foot in a church. This realization solidified his mission: to use his voice and influence to uplift, inspire, and subtly share the message of faith.

Faith at the Core of Broadcasting

This commitment extends to every facet of his life, from carefully curated guests on his show to the intentional branding of Sunny Radio with its 'Faith, Freedom, and the best music of the 80s and 90s' slogan. Even the legal ID, 'One Station Under God,' subtly weaves his values into the fabric of the broadcast. A standout example is the 'One Minute Devotion' with Richard Exley, a program that, despite Sunny Radio being a secular station, offers a daily dose of spiritual reflection. This devotion has even transformed workplaces, creating moments of quiet contemplation among diverse listeners.

Faith-Driven Initiatives Beyond the Airwaves

Beyond the airwaves, Small's faith-driven initiatives are equally compelling. The genesis of 'Sioux Falls Believers.com' arose from a divine nudge, a response to atheist billboards in his community. Though he humbly admits to not fully knowing its purpose, he envisions it as a platform for inter-church collaboration, fostering unity within the broader Christian community. This initiative highlights a core belief: that the Kingdom of God thrives when churches work together, rather than in competition.

Living Out Faith Through Gratitude and Service

Small's personal philosophy is rooted in gratitude and a willingness to step out in faith. He recounts a pivotal moment when, facing financial struggles after leaving a stable job to pursue his entrepreneurial dreams, a miraculous delivery of two checks, perfectly matching his immediate need, served as a powerful affirmation of God's provision. This experience, among others, has shaped his prayer life from a 'wish list' to a 'thankful list,' recognizing blessings even in challenging circumstances.

His approach to giving his time, talent, and treasure is equally unconventional. He embraces opportunities to serve, even when they seem outside his typical sphere, as evidenced by his participation in a charity drag show. This seemingly unusual act was driven by a desire to connect with people he might not otherwise encounter, embodying the spirit of Jesus who 'used to hang out with prostitutes and tax collectors.' Small believes that by being present and showing love, he can be a positive influence and allow the 'light of Jesus to shine through John.'

Advice for Leaders: Faithfully Doing the Unexpected

For business leaders grappling with the integration of faith and work, John Small offers profound advice, inspired by Christian comedian Michael Jr.: 'Do the unexpected.' In times of struggle, give more than you think you can. When facing challenges, find ways to serve others. This counterintuitive approach, he argues, not only brings personal fulfillment but also often leads to unexpected blessings. It's about finding light in your darkest days and shining it on someone else, understanding that genuine acts of kindness, done without expectation of reward, are their own profound blessing.

A Legacy of Kingdom Impact

John Small's life is a vibrant tapestry woven with faith, purpose, and a deep desire to make a difference. He reminds us that true leadership extends beyond the boardroom or the microphone; it's about living a life that reflects one's deepest values, inspiring others, and leaving a lasting, positive impact on the world.