Unlocking Your Divine Purpose: How Shira Lotzar Aligns Kingdom Leaders in the Marketplace

In a world often driven by profit and personal gain, Shira Lotzar, Founder and Chief Engagement Officer at Purposeful Hire, shines as a beacon of transformational leadership, guiding individuals and organizations to align their work with a higher purpose. Her mission, deeply rooted in a Kingdom mindset, is to advance God's Kingdom by helping people discover and deploy their unique 'superpowers' in the right work settings, ultimately leading to sustained joy and impact.

 

Shira's philosophy, encapsulated in her company's tagline, 'For every hire, there is a higher purpose,' emphasizes that every person is endowed with divine gifts and talents meant to serve the world. She believes that when individuals engage in work they are passionate about and excel at—what she terms the 'high engagement box' where a person employs high skill and high motivation—they are not just finding personal fulfillment, but are actively participating in God's plan. This isn't merely about job satisfaction; it's about recognizing an anointing on that work, a divine propulsion that makes the work feel less like labor and more like a natural flow, a 'river of living water.'

 Kingdom Alignment in Every Role

This Kingdom alignment isn't exclusive to overtly spiritual roles. Shira clarifies that even seemingly mundane tasks, like sweeping floors or working as a dental assistant, can be Kingdom work if approached with the right motivation. The key lies in doing it 'unto an audience of One,' honoring God through service, even in tasks one might not naturally enjoy. However, Shira's primary focus is to help people identify and harness those areas where their natural talents and passions intersect with divine purpose, enabling them to make an even greater impact with joy and excellence.

Shira's own journey exemplifies this principle. She recounts a pivotal moment in the early 2000s when she discovered the topic of generational differences. What began as a casual interest quickly ignited a passion. An unexpected call from a well-known speaker on Generations in the Workplace, Tom Davidson, asking her to present on the topic at the Ritz Carlton headquarters, was really a divine invitation. After prayerful consideration, Shira embraced the opportunity, diving deep into research and crafting a compelling presentation. This leap of faith, a 'walking into the Red Sea' moment, opened a floodgate of opportunities, establishing her as a sought-after speaker on generational understanding for the next two decades. This experience solidified her belief in listening for God's 'yes' and 'no' in business decisions, recognizing that divine assignments often come through unexpected doors.

Generosity as a Cornerstone

Generosity is another cornerstone of Shira's Kingdom-minded business. She believes in operating with an open-handed spirit, viewing business as a pipe through which resources flow in and out. This extends beyond monetary giving to the generous sharing of time and talent. Shira actively creates and supports community service programs for job seekers, such as her 'Hire Moment Mastermind' and 'BoomerWorks,' collaborating with 'compete-mates'—colleagues who might otherwise be considered competitors—all united by the purpose of loving and serving people. She connects people that they may gain, and she does it often, even when there is apparently nothing in it for her but her love of generating value for others in the workplace. This spirit of generosity, she emphasizes, should permeate every aspect of a business, ensuring that its benefits extend beyond personal gain to uplift and serve others.

Encouragement for Kingdom Leaders

For leaders aspiring to integrate a Kingdom mindset into their businesses, Shira offers a powerful encouragement: 'View every person who comes across your world, whether that's your board, your employees, your customers, colleagues, as people who need the love of the Lord and that God wants you to use you as hands and feet extended to serve them and advance his kingdom.' This perspective transforms every interaction into an opportunity for divine impact, making business not just a means to an end, but a powerful vehicle for personal transformation and Kingdom advancement.